Industry Overview
The agriculture industry is rapidly transitioning toward automation, electrification, precision farming, and cloud-enabled telematics. Modern tractors, harvesters, sprayers, and planting equipment increasingly depend on intelligent ECUs software, advanced sensors, and high-reliability control software.
ElectRay delivers production-grade agriculture machinery software solutions and independent engineering services, including rugged ECU software, precision control algorithms, automation logic, and smart farming connectivity platforms engineered for off-highway, long-life agricultural equipment.
Challenges in Modern Agriculture Machinery
Agricultural OEMs face multiple technical pressures:
- Need for automation and reduced operator dependence
- Growing adoption of GNSS-based precision farming
- Regulatory requirements around emissions, safety, and ISOBUS compatibility
- Demand for real-time telematics to improve field productivity
- Harsh operating environments requiring rugged and reliable ECU software systems
ElectRay delivers deeply engineered software solutions that help OEMs meet these challenges with confidence.
Supported Technical Standards
ElectRay ensures compliance with agriculture-industry communication protocols, safety-oriented development practices, and rugged system requirements:
- ISOBUS (ISO 11783)
- SAE J1939
- Functional Safety (ISO 26262-inspired where applicable)
- Harsh environment & IP-rated systems
- CAN / CAN-FD communication frameworks
Core Solutions for Agriculture Machinery
ECU Software & Control Systems
- Engine, transmission, hydraulics, PTO, and traction control software
- Sensor integration and actuator control
- Rugged real-time firmware for off-highway conditions
Telematics & Smart Farming Platforms
- Fleet and equipment tracking
- Field productivity analytics
- Remote diagnostics and OTA updates
- Integration with agronomy and farm management systems
Why OEMs Choose ElectRay
Agriculture OEMs choose ElectRay for software engineered to operate reliably in harsh, off-highway, and long-duty-cycle environments.
- Experience across tractors, harvesters, sprayers, and autonomous machines
- Production-grade ECU software trusted by multiple global OEMs
- Expertise in electrified powertrains & off-highway control systems
- Rugged embedded software design for dust, heat, vibration & harsh field conditions
- End-to-end support: ECU firmware → automation → cloud telematics
Ready to Build the Next Generation of Agriculture Machinery?
ElectRay enables OEMs to deliver smarter, safer, more efficient, and autonomous farming machines.
From ECU software and automation systems to telematics and smart farming platforms, we are your long-term engineering partner for agriculture machinery programs.